MARKETING CHAIN ANALYSIS: A CASE STUDY OF THE MELON SECTOR IN RIO GRANDE DO NORTE STATE IN BRAZIL
DORR, A. C. MARKETING CHAIN ANALYSIS: A CASE STUDY OF THE MELON SECTOR IN RIO GRANDE DO NORTE STATE IN BRAZIL. Organizações Rurais e Agroindustriais (UFLA), Lavras-MG, 2011